Certified Clean. First in the World.

We Made History for Your Health

Pure Essentials is the first supplement brand in the world to earn MADE WISE Certified™ — MADE WISE sets a science-based standard that exceeds both US and EU regulations.

While other brands claim “clean,” we proved it. Our products are now certified made without over 15,000 harmful chemicals, including PFAS, endocrine disruptors, petroleum fillers, and more. This isn’t a marketing term — it’s a new benchmark for what safe supplements should be.

What Is MADE WISE Certified™?

Clean Isn’t a Buzzword. It’s a Standard.

MADE WISE Certified™ is the most comprehensive safety standard in the wellness industry. Developed by the team behind MADE SAFE®, it screens for over 15,000 harmful chemicals across every ingredient — not just actives, but capsules, carriers, and every supporting material too.

Most supplement companies use the word “clean” without explanation. Made Wise demands full ingredient transparency, and bans substances like:

  • PFAS (“forever chemicals”)
  • Phthalates, parabens, and plasticizers
  • Petroleum-derived flow agents
  • Heavy metals, formaldehyde releasers, and synthetic dyes
  • Endocrine disruptors and reproductive toxicants

    It’s more than a seal — it’s proof that your supplements were made without cutting corners or hiding what’s inside.

    At Pure Essentials, we didn’t adjust our formulas to qualify. We simply submitted the documentation, and our products passed. This is how we’ve always done things.

  • We Didn’t Do This for Hype.

    We Did It for You.

    At Pure Essentials, we’re not in the business of trends. We’re here to create real wellness solutions that are safe, effective, and grounded in truth.

    We didn’t pursue MADE WISE Certified™ for attention — we did it because it aligns with everything we believe in as practitioners, women, parents, and wellness professionals. We want to feel good about the products we give our families and recommend to our clients.

    We submitted full composition statements for every certified product — Ultra Vitamin D3, Ultra Quercetin, Ultra Omega, and Reclaim — including how each capsule is made and what every ingredient is made from. Their science team evaluated every single component, and we passed.

    No greenwashing. No reformulations.

    Just proof that we’ve been holding ourselves to a higher standard from the beginning — and now we have the certification to prove it.

    Real Transparency. Real Peace of Mind.

    Choosing a supplement shouldn’t feel like a guessing game. With MADE WISE Certified™ products, you can trust that every capsule has been fully vetted for safety — not just claimed to be “clean.”

    When you choose Pure Essentials, you’re choosing:

    • A formula screened for over 15,000 harmful substances
    • No PFAS, phthalates, or petroleum-based additives
    • No hormone disruptors or hidden toxicants
    • Full visibility into every ingredient and its purpose
    • A brand that backs up its values with science, not spin

    We’ve removed the noise. No vague labels. No unnecessary fillers. Just clean, effective nutrients made with full transparency and unwavering integrity.

    Clean You Can Prove. Supplements You Can Trust.

    You shouldn’t have to wonder if your supplements are safe. With Pure Essentials, you don’t have to.

    We’re proud to be the first supplement brand in the world with MADE WISE Certified™. Because we believe you deserve more than promises. You deserve proof.

    Start with the products that passed the most rigorous safety screening in wellness.